The company now predicts a 22.5 percent jump this year, after a COVID hit in 2020, and 9.7 percent next year. By Georg Szalai Global Business Editor Global advertising in 2021 and 2022 will end up ...
Research released from The Advertising Coalition and conducted by IHS Markit on Wednesday finds that advertising generated $7.1 trillion in sales in 2021, and it supported 28.5 million U.S. jobs. The ...
Three prominent global ad agencies (Magna, Zenith and GroupM) recently issued their final forecast for the ad marketplace in 2021 and a look at 2022. Forecast were provided for both the U.S. and ...
Alphabet, parent company of Google, released its earnings report yesterday for its fourth quarter. In it, we learned Google search advertising revenue increased 35% compared to the same quarter in ...
Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago 5 ...
The biggest US tech companies – Alphabet, Meta, Amazon, Apple and Microsoft – are often lumped together. But their ad platform businesses have distinct dynamics, and each was affected by the trials ...
The company says its production division, Fremantle, will top $3.3 billion in revenue by 2025. By Scott Roxborough Europe Bureau Chief A resurgent television advertising market and a booming streaming ...
Our theme of Digital Advertising Stocks - which includes Internet platforms players and ad technology players - has underperformed a bit this year, rising by just about 15% year-to-date, compared to ...
AT&T will merge its WarnerMedia division with Discovery next year, creating a new entertainment company. Shareholders of the new company are poised to benefit from the success WarnerMedia and ...
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