Google AdMob's app publishers can now access Pangle's exclusive TikTok for Business ad demand. Pangle, the ad network of TikTok for Business, has joined Google AdMob as a bidding partner, which means ...
Google is testing header bidding – again. But this time it’s for in-app demand. On Thursday, Google announced the kickoff of a beta test to blow up the waterfall mediation model within its mobile ad ...
Mobile gaming is a $68.5 billion market, with 80% or $54.9 billion coming from smartphone games and $13.6 billion coming from gaming on tablets, according to a Newzoo’s latest Global Games Market ...
The AdMob mobile advertising network has seen explosive growth in the last year with more than 2 billion ad requests daily from various parts of the world. In 2010 Google saw AdMob?s mobile ad ...
Mobile application update. Vector flat outline icon illustration isolated on white background. Google released a batch of new monetization, targeting and measurement features for AdMob on Thursday, ...
Google sent an email to AdSense, AdMob and Ad Manager users saying they are "launching support for programmatic bidding on inventory eligible for Limited ads." Limited ads (LTD) give publishers the ...