If you’re interested in finally sharing testimonials from satisfied clients, here’s everything you need to know. Many consumers now rely on customer reviews to choose everything from their plumber to ...

Using testimonials, endorsements and good reviews in your marketing can help bolster your brand and increase sales. But you need to be careful that you use these methods of promotion correctly or you ...

Of course, you can post them on your website, use them in marketing materials such as brochures or flyers, or include them in advertisements. However, I’ve also seen customer testimonials printed on ...

Revision of the advertising rule in place since 1961 reflects technological advances like social media marketing, according to the regulator By Mark Schoeff Jr. The SEC on Tuesday approved a final ...

The Securities and Exchange Commission voted late last year to overhaul financial advisors’ advertising and cash solicitation rules, as well as allow advisors to use testimonials for the first time, a ...

The Securities and Exchange Commission voted yesterday to overhaul the financial advisor advertising and cash solicitation rule, as well as allow advisors to use testimonials for the first time. The ...

Prospective clients could soon begin browsing for RIA firms via a host of third-party ratings sites, just as they would shop for a plumber or landscaper, as advisors begin to promote their practices ...

An Investment Adviser Association survey shows that for the second year in a row, the SEC advertising rule is the top compliance concern. By Mark Schoeff Jr. Investment advisory firms will have to ...

The Municipal Securities Rulemaking Board has voted to amend its Rule G-40 to allow municipal advisors to use testimonials in advertisements and Rule A-12 to make changes to Form A-12 on registration.

Alexander Holden has received funding from the Australian Skeptics supporting research into health advertising. He has also received research funding from the Dental Council of NSW and NSW Health.