As a member of the outdoor media for more than four decades, I am constantly bombarded by people and companies who have the next great product that will revolutionize fishing. Some products are based ...

Pure Fishing sent a bunch of its newest Berkley Gulp baits, along with a press kit that even had bar charts to prove these soft plastic lures can catch 25 percent more bass than live bait. Can't prove ...

After seeing what I have while fishing thousands of days in hundreds of tournaments across the country, I know that scented baits catch more fish. It's no secret, really, and nowadays pretty much ...

It looked like a nightcrawler. It felt like a nightcrawler. It even smelled like a nightcrawler. As soon as the fish pulled a small red and yellow bobber below the surface, he was hooked, and became ...

How to pick the perfect fishing soft baits to add to your tackle box ... ...

to hungry largemouth bass on Virginia’s Chickahominy River in the mid-1980s. It was well before the high-end sonar units modern anglers have come to know and love really started to catch on. Although ...

Professional walleye angler John Hoyer takes his first look at three new Berkley baits designed to change the game for walleye fishing. Filmed in the Glacial Lakes region of South Dakota, this ...

ESTES FLATS — The pink plastic shrimp tail liberally coated with “Dynamite Grease” had almost been retrieved to the boat when a tug on the line sent the rod tip arching toward the water. Several ...