Scientists and thinkers have been studying the unconscious mind — the part of the brain where things like memories and motivation occur — for hundreds of years. You may have heard of advertisers using ...

Breakthroughs, discoveries, and DIY tips sent every weekday. Terms of Service and Privacy Policy. If listening to ethereal, almost otherworldly, sounds for a few ...

Subliminal messaging – we’ve all heard about it. But it doesn’t really work, right? New research from Valentin Dragoi’s lab at the University of Texas at Houston suggests that subliminal images can ...

UCL (University College London) researchers have found the first physiological evidence that invisible subliminal images do attract the brain's attention on a subconscious level. The wider implication ...

Can binaural beats and brain-enhancing music actually improve your focus, productivity, and memory? 🎧 You’ve probably seen tons of binaural beats, isochronic tones, and focus music on YouTube ...

Subliminal perception has long been a hot topic. The idea that something (generally an image) could appear and disappear before us so quickly that it escapes conscious perception, and yet affect us ...

An auditory illusion thought to synchronize brain waves and alter mood is no more effective than other sounds. The effect reported in other studies might be a placebo but could still have helpful ...

Binaural beats are non-musical sounds that can get your brain into a variety of desired states. Essentially, a binaural beat recording consists of two simple sounds — one heard by each ear — of almost ...