Tweens want it, so MGA Entertainment will launch a rockin’ product line this summer for its Bratz collection. A $50 million marketing campaign will extend the brand with a host of partners — its ...

The six mini dolls recreate some of 'The Kardashians' star's most iconic looks, including her 2019 and 2022 Met Gala outfits Kirsty Hatcher is an Associate Editor on the People.com Morning Team. She ...

Rumor has it that the Bratz brand is done. That, as the result of some legal action stemming from the rival Barbie franchise, the popular girl's doll line has been forced to shut down as of the end of ...

Bratz and Paramount Consumer Products are reuniting for a new line of Mean Girls dolls inspired by the film’s Spring Fling looks. The collection brings back fan-favorites Cady and Regina in new looks ...

After it was announced that Kylie Jenner will be immortalized in miniature form, Bratz lovers have been expressing their distaste for the doll brand’s first celebrity collaboration – and blasting the ...

MGA Entertainment will face a transformed doll aisle as it attempts to rebuild its Bratz brand following its victory Thursday against Mattel in their long-running legal battle. A decade ago the saucy ...