Add Yahoo as a preferred source to see more of our stories on Google. Product placement is one thing, but Obi-Wan Kenobi trying to sell you beer? That’s what Chilean viewers experienced during a 2003 ...

Product placement has been a staple (if not scourge) of cinema since the dawn of the medium. Sometimes it’s subtle, sometimes it’s not. Sometimes it’s done as a satirical joke (while also serving as ...

Agrega Yahoo como fuente de noticias preferida para ver más de nuestras historias en Google. La ingeniosa publicidad de una cerveza de hace 20 años que ahora hace reír a todo el mundo. Foto: Captura ...

In this galaxy—and only about 20 years ago—the marketing team behind Chilean beer Cerveza Cristal had a clever and bizarre idea. The brand edited advertisements for the beer directly into television ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. The latest brand getting attention on social media isn't Stanley — it's a South American beer ...

Tony Haber had grabbed a six-pack of Mi Cristal beer at a Latin grocery store in Miami when an older customer in line pointed at his purchase and scolded him. The beer in his hand, Mi Cristal, was ...

This content is produced by a member of The Drum Network, a paid-for membership club for CEOs and their agencies who want to share their expertise and grow their business. The Chilean beer brand ...

The past week has seen countless social media users revel in the re-emergence of a controversial 20-year-old advertising campaign that cunningly stitched commercials for the Chilean beer Cerveza ...

Las buenas cosas regresan, así como Cristal que vuelve con otra experiencia única. Cerveza Cristal es una cerveza extra fina con ingredientes naturales de Tierras Altas que nos invita a disfrutar de ...

Product placement is one thing, but Obi-Wan Kenobi trying to sell you beer? That’s what Chilean viewers experienced during a 2003 airing of “Star Wars” and what social media users have been losing ...

MIAMI -- Tony Haber had grabbed a six-pack of Mi Cristal beer at a Latin grocery store in Miami when an older customer in line pointed at his purchase and scolded him. The beer in his hand, Mi Cristal ...