In the late 1940s, Ford Motor Company concluded that a mid-priced automobile void hindered sales and pushed a significant portion of the market into a mass migration to other manufacturers. Long story ...

When the Monterey Car Week caught the attention of the world this year, this golden 1958 Ford Edsel Citation was a recording breaker ...

A handsome and hard-punching newcomer will officially join the Ford family of automobiles Tuesday. The Edsel, packing 300-plus horsepower in either of two engines, is expected to deliver some telling ...

Steve Chivington, of Lima, found this 1959 Edsel Ranger in the garage of a house he was working on 20 years ago. With the exception of the top, which is burgundy, it has been repainted its original ...

Named after Henry Ford's son, the Edsel division was founded in late 1956. It was FoMoCo's fourth brand at the time, and it was supposed to help the company gain additional market share from General ...

*Refers to the latest 2 years of stltoday.com stories. Cancel anytime. Apparently, the FoMoCo marketing team was overly optimistic about the new Edsel line as they penned the brochure for 1959 ...

Had Edsel survived longer than three model years, we’d be savoring birthday cake topped with 60 candles on September 4. That’s the day, in 1957, when Americans got their first look at the highly ...

WASHINGTON — Leaving no talent untapped in its quest for perfection, the Ford Motor Co. asked Marianne Moore, one of America’s foremost poets in the 1950s, to suggest a name for the product it would ...

Roger Penske (center-left) and Edsel Ford II (center-right) flanked by Rusty Wallace (left) and Don Miller (right) at NC Auto Racing Hall of Fame Induction in Mooresville, North Carolina. For much of ...

Ford Motor Co.’s Edsel remains one of the biggest flops in corporate history. But no one knew that in late summer 1957, when the company introduced its new model with animated hoopla that included ...