Wondering what to name your "Scout Elf?" These 120 fun, cute, and clever Elf on the Shelf names will make this Christmas ...

By bringing real community energy to Twitch, Elf Cosmetics built a safe space where beauty belongs and is now turning that ...

OAKLAND, Calif., October 16, 2025--e.l.f. Cosmetics, a brand from e.l.f. Beauty (NYSE: ELF), today announced an innovative ...

If you’re eager to get into the Christmas spirit, but the only place that matches your mood is the seasonal aisle at your ...

Doja Cat never fails to make chaos feel like performance art. Last night, while gaming on her Fortnite Twitch stream, the ...

Aiming to provide Christmas-themed fun for all the family, The Elf on the Shelf: Christmas Heroes is available now on PC and consoles.

There are two sides to every story.

Every night, when the kids are asleep, the elf flies back to the North Pole to report the day’s events. When the elf returns, ...