When the Monterey Car Week caught the attention of the world this year, this golden 1958 Ford Edsel Citation was a recording breaker ...
Decades before General Motors launched an oddly named division to address a market segment where the company was weak, Ford did likewise. Both Saturn and Edsel arrived just in time to see the market ...
Ford Motor Company now offers two automobile brands: Ford and Lincoln. But did you know that FoMoCo owned an additional 18 brands over the years? The list includes automakers Ford has purchased, ...
The Ford Edsel is often regarded as one of the most notorious failures in the history of the American automobile industry. A project that cost Ford hundreds of millions of dollars and took years to ...
Introduced in late 1956 and discontinued only three years later, the Edsel brand is widely regarded as the world's largest automotive flop. Often described as a marketing disaster, Edsel cost Ford ...