Milkshake brand Frijj has been slammed by customers for the shrinking size of its drinks and charging the SAME. The chocolate milk bottles decreased in size from a whopping 400ml portion to just 330ml ...

Dairy Crest's Frijj is taking "quirky" to a whole new level with the launch of a competition to win a ­person. From Monday, shoppers who purchase a bottle of chocolate, strawberry or ­banana Frijj ...

If your milkshake brings all the boys to the yard, you've probably noticed something different about the taste of your FRijj recently. Actually, you might've noticed a few changes since April 2017 - ...

Dairy giant Muller has shrunk the size of its milkshakes without a price cut - and blamed snack fans for complaining the bottles were too big. It’s popular ready-to-go Frijj shakes have been slashed ...

This is the story of how disaster movies inspired the first truly intregrated, 'media-neutral' campaign for FRijj milkshake. Breaking new ground for the brand – and arguably the category – it has been ...

German dairy Müller is shaking up its Frijj milkshake brand in the UK and introducing a Frijj zero added sugar line. Müller said the zero added sugar product will replace its existing “40% less sugar” ...

Müller FRijj, the iconic ready-to-drink milkshake brand, has launched a major gaming campaign across the UK, in collaboration with world-leading gaming adtech platform, Overwolf Ads. The activation ...

Dairy Crest is using dirty tricks in its latest bid to tempt shoppers into the Frijj milkshake range. ‘Augmented reality’ technology allows consumers to hold Frijj bottles up to a webcam and a sexy ...

This paper demonstrates how disaster movies increased sales of FRijj milkshake. In recent years, FRijj's non-promoted base sales have been in decline. This paper demonstrates how disaster movies ...