Unexplained Google Ads disapprovals are disrupting campaigns, raising concerns about lost traffic and wasted spend.

Google has acted illegally to maintain a dominant position in online advertising, a federal judge ruled on Thursday. The tech giant’s “exclusionary conduct substantially harmed Google’s publisher ...

Google Ads published new documentation on a tool called "Website Optimizer." Now, some of you OGs may remember Website Optimizer from 2008 or so. Well, it was renamed to Google Optimize and then ...

It was the second time in a year that a U.S. court found that the company had acted illegally to remain dominant. By David McCabe Reporting from Washington Google acted illegally to maintain a ...

What’s the narrowest, niche, specific type of targeting you can use in Google Ads? Placements! It’s a type of content targeting that you can use in Display and Video campaigns. (We covered one of your ...

The Justice Department and Google wrapped up a two-week hearing that could have a major effect on online advertising. By David McCabe Megan Mineiro Emmett Lindner and Cecilia Kang David McCabe, Megan ...

Can Google Ads' built-in AI tool compete with third-party solutions for ad creation? See which delivers better ad copy, images, and video. Every day, marketing teams face a crucial decision: Should ...

In March 2024, website owner Morgan McBride was posing for photos in her half-renovated kitchen for a Google ad celebrating the ways the search giant had helped her family’s business grow. But by the ...

Google said it has noticed a sharp rise in websites hijacking the back button to show ads when users press it, so it will now ...