Most Small Businesses Are Using AI for Ads. Here’s What’s Working, According to a Google Exec

Selin Song, Google’s president of customer solutions, shares how small businesses are using AI to level up and unlock new ...
Search Engine Land

CPC inflation: How fast are Google Ads costs rising?

Most advertisers will confidently tell you that the cost per click (CPC) on Google Ads rises year after year. But is that actually true? And if it is, how quickly are CPCs inflating? Surprisingly, ...
Business Insider

Getting started with Google Ads, Google's advertising service once known as AdWords: What it is, how much it costs

Every time Steven publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to receive emails from ...
The New York Times

U.S. Prepares to Challenge Google’s Online Ad Dominance

In a second antitrust trial that starts on Monday, the Justice Department has called for a breakup of the tech giant, which it says controls the vast majority of online advertising. By David McCabe ...