Heinz really, really wants the Dutch to swap their beloved mayonnaise for ketchup when dipping their fries. So much so that it's willing to turn its ketchup into the only thing the Dutch love more ...

Heinz has teamed with award-winning producer Mustard for a new campaign, per details shared with Marketing Dive. The effort debuted during the Grammy Awards on Feb. 2 with a 30-second ad that plays ...

Heinz sparked backlash for perpetuating racial bias against Black people after releasing two different controversial ads. After facing significant criticism for seemingly erasing Black fathers during ...

NEW YORK — Heinz is launching ketchup ads inspired by the TV show "Mad Men." The idea of the campaign, which shows foods like French fries and hamburgers up close without any condiments, is to ...

John Thompson Ross Jr., an advertising executive who developed a quirky ketchup commercial for Heinz long before characters on "Mad Men" tried to do the same, died on Jan. 7 in a Fort Myers, Fla., ...

Heinz, which launched the 150-year-old brand’s first global platform last year, is introducing a new campaign, building on the “Inspired By” format. Working with Wieden + Kennedy New York, the latest ...