Unable to keep pace with more mainstream European premium brands like Mercedes, JLR is hoping to cater to luxury customers ...

With thousands more possible colors in its new palette, JLR hopes to draw in customers looking for something no one else has.

UK's luxury car manufacturer Jaguar Land Rover (JLR) has unveiled plans to invest £65m ($81.10m) to enhance its special paint ...

Jaguar Land Rover (JLR), the UK's top luxury carmaker, has announced a whopping $81 million investment to expand its bespoke ...

Jaguar Land Rover (JLR) is taking automotive luxury to new heights with a £65 million investment in its bespoke paint ...

JLR recorded 1,025 such incidents in all in the U.S. Owners of vehicles impacted by this recall will be notified by March 14. Dealers will update the multimedia software free of charge.

The UK's largest luxury car maker, Jaguar Land Rover (JLR), says it will invest £65m ($81m) to expand its bespoke paint ...

Explore how JLR is cutting emissions with a £65m global paint facilities expansion, aligning with its net-zero strategy.

Jamal Hameedi, director of special vehicle operations at JLR said, "Range Rover clients are increasingly choosing to tailor their vehicles with more exclusive bespoke and elevated palette paints.” ...

As part of its £41m investment in new Special Vehicle Operations (SVO) facilities at Castle Bromwich, JLR will spend £26m this year to replace existing paint booths. The company says the new booths ...

Jaguar Land Rover (JLR) announced plans to invest 65 million ($80.71 million) in expanding its bespoke luxury paint services ...

JLR reported the number of customers kitting ... off-roader to the hue found on their private jet or yacht. “SVO [Special Vehicle Operations] is all about offering our clients unparalleled ...