Inside the Mercedes Benz dealership on New York's posh Park Avenue, cars shimmer, leather seats invite, and hubcaps gleam—just like you'd expect. But there's also something missing: the distinctive ...

As far back as the 1920s, certain models of car have had distinctive hood ornaments. In the olden days, hood ornaments were used to cover up the jutting point of a car's radiator cap with something a ...

It’s a real shame cars and hood ornaments don’t mix like they used to. Sure, Jaguar still offers the “Leaper” as an option, and you can spec an E-Class with a hood-topping three-pointed star, but ...

American automobiles of the 1950s had more elegant chrome that included the hood ornament, as well as more glass and more horsepower. The chrome was called “brightwork.” So if you would ever forget ...

Companies have spent billions of dollars developing their images. Done well, a will be seared into one's mind forever. The is one example. The font for is another. The photo gallery above contains ...

At first glance, there’s not much that distinguishes the Jaguar XF from a Ford Fusion or a Volvo S80, but all you need to do is hop inside to see and feel the difference. Luxury comes from the ...

Once holding a place of honor as brand-defining symbols, awesome hood ornaments are now edging towards extinction. We've selected ten awesome ornaments which we're looking for you to name and answer ...

The winged motometer on Grandpa's Model T. The chrome star on Mom's Mercedes. For decades, hood ornaments identified the beginning of a car and the height of an automaker's branding. But styles change ...