Back in August 2018, Bublar Group and Sanrio GmbH revealed that a Hello Kitty AR game, along the lines of titles like Minecraft Earth and Pokemon GO, was in the works. Now, that game has a title and ...

After the successful Pet Simulator 99 RNG event, a new map dubbed Kawaii World was launched as part of this week's gameplay update. Notably, Rebirth 9 and Ultra Mastery XP Potion debuted in the Pet ...

For baking enthusiast and Stanford sophomore Rachel Fong, it isn’t enough to whip up plain, ordinary desserts. Under her creative watch, a cake takes on the look of an adorable corgi or panda. A ...

In this delightful debut cookbook, Fong, creator of the YouTube channel of the book’s title, transforms several classic, tasty desserts into kawaii (the Japanese word for “cute”) creations. For ...

This is a true story. One Saturday night, I was sitting with a friend in a trendy downtown bar, when two grown women casually strolled past in ruffled dresses, bonnets and parasols, wheeling matching ...

Pink globalisation, the spread of cute goods from Japan to other parts of the industrial world, has been a stronghold of consumption in the late 20th and early 21st centuries, particularly with Hello ...

Rachel Fong — of “Kawaii Sweet World” YouTube fame — has distilled her recipes for adorable cake, cupcakes and other sweets into a new cookbook by the same name, due out from Clarkson Potter on July ...

For baking enthusiast and Stanford sophomore Rachel Fong, it isn’t enough to whip up plain, ordinary desserts. Under her creative watch, a cake takes on the look of an adorable corgi or panda. A ...