Car brands occasionally have one-off branding scandals – people hated Audi’s new logo for China and I don’t even need to get started on Jaguar’s infamous rebrand that was all over the internet at the ...

We look back at Kia’s previous logos, and Kia explains why it went so extreme with its newest one. Here's how it may have gone down: You came to a stoplight. Your eyes wandered until they landed on ...

Like most major automakers, Kia’s well on its way to transitioning to an electric vehicle manufacturer. To give visual weight to its commitment, Kia redesigned its corporate logo in 2021, ditching the ...

But it raises the question of why the crossbar was missing in the first place. And why, for that matter, was it missing from the old Kia logo? Or from the logos of Samsung, Almay, Axios, Konica ...