From lingerie makeup to lavender glaze, these are the makeup looks you need to know straight from the streets of Seoul.

South Korean cult makeup brand Hince has entered the Indian market through Reliance Retail's beauty platform Tira. The brand ...

Read the original article on Purewow. If you’ve ever stepped into a Sephora, Ulta or even your local CVS, you have likely come across K-Beauty products. Known for their sensorial textures, fun ...

While Korean skin care has taken the US by storm, the best Korean makeup products deserve just as much of a spotlight. These cosmetics boast similarly innovative formulas as their skin-care ...

With the rise in popularity of K-pop, Korean dramas and skincare, Korean makeup has also been attracting the interest of ...

Korean beauty trends have long shaped global skincare and makeup standards, from multi-step routines to complexion-focused aesthetics. For years, glass skin dominated the conversation with its ...

A soft, natural makeup look is all about enhancing your features without hiding them and the right lip tint plays a key role ...

Reliance Retail on January 8 announced the exclusive India launch of South Korean makeup brand Hince through its omnichannel ...