The generic “store brand” label has been losing its stigma for years. Now, Target is attempting to further dispel the notion that an in-house brand equates to low quality with the launch of an organic ...

No matter if we’re talking about cereal, cough syrup or batteries, products featuring nationally recognized name brands tend to cost more than their generic store-brand counterparts. But the ...

Say what you will about the rock band KISS – their music was terrible or too loud, their makeup was cheesy, whatever. But no matter whether you like (or liked) their music, one thing is clear – these ...

For the experiment, taste testers tried name brands and lower-cost lookalikes from Aldi. First up: crème-filled sandwich cookies. The first cookie got quick praise,"It tastes like an Oreo," a tester ...