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When writing to persuade, try to convince the reader to agree with your viewpoint. Persuasive writing in non-fiction can be in the form of a speech, a letter, an advert or even a magazine article.

For instance, imagine you had to persuade people to buy a certain brand of toothpaste. You could write about the great taste, or how clean your teeth feel or how white they have become.

Whether you’re Kamala Harris seeking votes or an employee with ideas about how your company can operate more efficiently, the ability to persuade is critical. But how do you do that, especially ...

But how do politicians actually use images to persuade us - often without us even knowing? How did they do it thousands of years ago? An ancient gravesite near Stonehenge revealed an important man ...

Opinions expressed by Forbes Contributors are their own. Managing Director of the Center for Community News at UVM. These are the results of an extensive study conducted in 2023 by Philanthropy ...

But the group delayed executing the plan as it tried to persuade Iran and Hezbollah to participate. As they prepared arguments aimed at Hezbollah, the Hamas leaders said that Israel’s ...

With Halloween nigh, and the season in many parts of the world ripe for campfires and spooky stories, people gravitate toward ...

Assassinating Yahya Sinwar was Israel’s Osama bin Laden moment. But getting a cease-fire deal done in the last three months of the Biden presidency is a much bigger reach. By David E. Sanger ...

But the group delayed executing the plan as it tried to persuade Iran and Hezbollah to participate. • As they prepared arguments aimed at Hezbollah, the Hamas leaders said that Israel’s “int ...