It's really true that a lure can make the difference between a good day on the water, or a bad day on the water. Does the type of lure really matter? Today on the water we have a boat load of people ...

Bass throughout the country can’t pass on a high-protein meal like a crawfish. Craw jigs are especially effective on ...

Swimbaits are among the most effective and versatile artificial lures for bass fishing. With a wide variety of shapes, sizes, colors, and weights, there’s a swimbait that can be used to catch bass in ...

The Clarkspoon has been around since 1927, and it’s been filling coolers with Spanish mackerel ever since. Dense enough that, even in the small sizes, you can fire one a mile and hit that distant ...