Swimbaits are among the most effective and versatile artificial lures for bass fishing. With a wide variety of shapes, sizes, colors, and weights, there’s a swimbait that can be used to catch bass in ...

The fishing world is full of alpha-dog-type thinkers, so lure design collaboration isn’t always easy, but on those occasions when egos get suppressed, everyone wins ...

The cliched identity of a “swimbait angler” is someone with a go-for-broke attitude, willing to fish for one big bass. The best swimbaits, however, don’t all fit that mold. Sure, some are as big as a ...

From the first time I saw a 15-inch bass eat a 9-inch glide bait I’ve been fully addicted to swimbaiting. I’ve since caught new PBs and witnessed the savage predatory instincts hardwired into bass of ...

Although swimbaits have been around for nearly 40 years, it’s fair to say that their popularity has reached an all-time high. The trend should come as no surprise: Americans obsess over catching huge ...

Experience ultimate comfort and control with the new GRASP II handle, designed to reduce fatigue and elevate your swimbait bass fishing game. / St. Croix Among serious bass anglers, there seems to be ...

A small Las Vegas-based company with a "legendary reputation in the world of bass fishing" has accused Bass Pro Shops of copying patented lure designs, according to a lawsuit. Huddleston Deluxe filed ...

Over the past decade, swimbait culture has been a big deal in the bass world. You can’t swing a flipping stick without finding some kid in a flat brim hat, covered in tatts, who’s just looking for ...