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Near-flop 'Titanic'? A trailer changed everything

The success of 'Titanic' was anything but certain. According to producer Jon Landau, it was only through the first trailer ...
FandomWire

Titanic’s 4:02 Long Trailer Saved the Movie, But It’s Not the Longest in Hollywood

James Cameron's 1997 epic, Titanic, faced an uphill battle pre-release before it could effectively change Hollywood for the ...

‘Titanic’: How a Four-Minute-and-Two-Second Trailer Helped James Cameron’s Epic Stop the Bad Buzz and Become a Massive Blockbuster

Inside the battle over the trailer for James Cameron's "Titanic" trailer, which beat the bad buzz with an extra long preview.