William Grant & Sons Ltd. is in the midst of a multimillion-dollar global marketing campaign using the new tag line "Irish True." The effort also includes new packaging for the brand. The new global ...

The St. Paddy's Day Patty coincides with the U.S. launch of Tullamore D.E.W.'s new brand platform and advertising campaign "An Unwavering Whiskey in a Crazy World." The campaign aims to highlight the ...

“Too much of anything is bad," Mark Twain said. "But too much good whiskey is barely enough.” How Twain came to that conclusion without, to my knowledge, ever having visiting Ireland remains a mystery ...

Tullamore D.E.W.'s latest offering adds a little sweetness to the classic, flavourful whiskey they're known for. With Tullamore D.E.W. Honey, they've taken the classic triple-blend Tullamore D.E.W.

William Grant & Sons has added a honey liqueur expression to the Tullamore Dew Irish whiskey roster. Using the brand’s flagship whiskey as its base, Tullamore Dew Honey also features natural honey ...