You can add a Challenge sticker on an Instagram story to create a challenge or participate in a viral challenge.

The trend mocks glamour shots by intentionally looking unattractive. — -- A bizarre beauty trend is blowing up on social media where teens are posting thousands of videos with the hashtag, ...

The timelines on your Instagram accounts have probably been flooded recently with women posting black-and-white pictures of themselves. The premise of the viral trend comes as a way for women to ...

When Movers+Shakers founders Evan Horowitz and Geoffrey Goldberg launched their first brand campaign on TikTok, it broke records in six days. Here’s how they turned it into a more lasting phenomenon.

Thank you for your interest in participating in Nat Geo’s Best of the World 2026 Readers’ Choice campaign and Your Shot ...