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There’s been a lot of hype about the potential of influencer marketing in B2B, not least from LinkedIn, Ogilvy and others.

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B2B Ignite 2025 spotlighted commercial marketing, empowering marketers to drive business growth with strategy and impact.

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If you're looking for 2024 B2B Marketing trends, look no further than our Breakthrough Trends report which analyzes over 100 of our award submissions.

The marketing rule of 7 is one of the oldest in the book. Explore how relevant it is for B2B businesses today, and how marketers can execute it.

Complete the form to instantly download all three. Ready to showcase your B2B marketing success? Download the Elevation Awards 2025 Submission Guide for everything you need to know about entering, ...