Mr. Pibb is relaunching with newly designed packaging in select regions, ahead of a planned 2026 national rollout.

Meta's plan to target ads based on chatbot conversations "will normalize a level of surveillance that is qualitatively more ...

Trust in news providers has fallen among people on both ends of the political spectrum, judging by a study from Pew Research. In general, 56% of U.S. consumers have at least some trust in the ...

Siding with Meta Platforms, a federal judge has thrown out a Maryland resident's lawsuit over phony ads on Facebook. In a decision issued late last week, U.S. District Court Judge George Russell, III ...

Marketing group Acceleration Community of Companies has launched a synthetic audience platform for testing creative and messaging. According to the company, the platform simulates audience responses ...

Amazon is rolling out an AI-powered tool that will recommend specific products when shoppers feel overwhelmed with options or just cannot decide on the products they want to buy. "Help Me Decide," the ...

Static Media, a digital digital media company, has acquired BGR.com and TVLine.com from Penske Media Corporation. The terms were not disclosed. BGR is a provider of technology, science and ...

Arnold Worldwide has created a new role for Sarah Taylor, who has been with the agency five years. Based in Boston, her new title is managing director. Taylor, a 20+-year ad vet, will continue to lead ...

In another attempt to boost revenue, X will soon begin inviting Premium subscribers to request or purchase inactive usernames in a designated in-app marketplace, with some handles listed for as much ...

Two months after Snapchat released its “Imagine Lens” for paying subscribers, the social media company is bringing the open-prompt AI experience to its 100 million U.S. users for free. Snap’s Imagine ...

AI agents have become popular as they link consumers with brands, but some execs and developers are concerned that an open ...

Legacy media companies want smaller, more aggressive business units - and at the same time, more control. Can this work?