Zacks Investment Research on MSN

Intuit's TurboTax & AI push: Can DIY tax trends fuel future growth?

Intuit Inc. INTU, the financial software leader behind TurboTax, continues to benefit from a steady rise in do-it-yourself ...
Hosted on MSN

Intuit TurboTax 2026 (tax year 2025)

Intuit TurboTax expertly balances substance and style, combining thorough coverage of tax topics with an easy-to-follow interview format and top-notch support. You pay a premium for all these features ...
Accounting Today

Intuit cuts TurboTax ad after tax pros object

The National Association of Tax Professionals expressed its disappointment over a recent Intuit ad promoting its TurboTax full-service option. Processing Content The NATP said the ad encouraged ...

How The Intuit (INTU) Story Is Shifting Around AI Risk And Valuation Resets

Intuit's updated fair value estimate shifted from US$603.49 to US$594.11, a trim of about 1.6% that reflects a more cautious ...
Engadget

Intuit is integrating its tax and accounting products with ChatGPT

The financial software company Intuit has signed a nine-figure deal with OpenAI which will allow customers to use its various services within ChatGPT. Intuit’s apps include Intuit Turbo Tax, Credit ...

How a free tax filing system from the government went from 296,000 users to zero in just one year

A wildly popular IRS pilot let hundreds of thousands file taxes for free. After two decades and $103 million in lobbying, H&R ...

Jim Cramer on Intuit: “You Don’t Normally See This Stock Getting Run Over During Tax Season”

Intuit Inc. (NASDAQ:INTU) is among the stocks Jim Cramer reviewed while discussing the Iran ceasefire that triggered a relief ...
VentureBeat

Intuit compressed months of tax code implementation into hours — and built a workflow any regulated-industry team can adapt

When the One Big Beautiful Bill arrived as a 900-page unstructured document — with no standardized schema, no published IRS forms, and a hard shipping deadline — Intuit's TurboTax team had a question: ...
Seeking Alpha

Understanding Intuit's 2 Most Important 'Risks'

Many believe Intuit Inc. has two main terminal risks: AI and the IRS developing a competing offer. I go over these risks and explain why I don't think they are really risks. I also review the ...
Nasdaq

Intuit TurboTax Launches First and Only Product Guaranteeing Tax Refunds 5 Days Early Into Any Bank Account

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)-- Intuit Inc. (Nasdaq: INTU), the global financial technology platform that makes Intuit TurboTax, Credit Karma, QuickBooks, and Mailchimp, today announced a ...