Google Ads API to require multi-factor authentication

Google’s new MFA requirement for the Ads API strengthens security but may require advertisers to adjust authentication ...
Search Engine Land

Google Ads API to sunset ad sharing this October

Google Ads’ ad sharing, which lets a single ad be reused across multiple ad groups, will be deprecated with v22 of the API. Starting mid-October, shared ads will be blocked from creation, then phased ...
Search Engine Land

Google Ads API streamlines conversion adjustment uploads

Google will soon make significant changes to its Google Ads API, simplifying the process of uploading conversion adjustments. Why we care. This update removes a key friction point for advertisers and ...

Merchant API lands in Google Ads scripts ahead of Content API sunset

The new Merchant API gives advertisers more scalable, feature-rich tools to manage product data while preparing for the ...
Search Engine Roundtable

Google Ads API Does Not Currently Support Placement Exclusions For PMax

The Google Ads API currently does not accept or support placement exclusions for Performance Max campaigns. This is also the case even if specified at the account level, Michael Cloonan, a Google Ads ...
adexchanger

Ads API

GraphEffect “has it all” on the Facebook platform. Or almost. The company holds three of Facebook’s four badges (Ads, Pages, Insights) and was recently named one of Facebook’s 12 Strategic Preferred ...