The latest “group 7” trend on Tik Tok has a mysterious enough sounding tagline, but it began an "experiment to get her music ...

A college senior’s mashup of “What’s Up?” and “Beez in the Trap” has TikTok gagged. Linda Perry thinks it's “ridiculous in ...

Algorithms, by their very nature, are made to be manipulated; it's just not easy to figure out, experts say. But one L.A.

The viral trend started as a clever hack, underscoring how the right kind of engagement can deliver a giant audience to just ...

When TikTok videos started to go viral on Instagram and Reddit, TikTok turned to professional sound designers to protect ...

Put simply, "Group 7" refers to a TikTok trend started by singer Sophia James while promoting her new single, "So Unfair." Hoping to get as many ears on her song as possible, James uploaded seven ...