Clear Channel Outdoor awarded OOH advertising concession by the MTA
The MTA, North America’s largest transportation network, and its Board of Directors voted Sept. 25, to award its roadside Out-of-Home, or ...
Tourism marketing organization to boost downtown Laguna Beach under new agreement
The City Council's agreement with Visit Laguna Beach would see an estimated $5.5 million go into a special revenue fund for ...
How Small Business Holiday Sales Can Win With These Local Strategies
Communicating your narrative effectively can forge a strong connection with the community and differentiate your brand from ...
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How marketing leaders can transform marketing from a support function to a growth driver
The decline of marketing as an influential business function is well documented. Among C-suite roles, chief marketing officers (CMOs) are the least likely to advance to the CEO spot and the most ...