Ever since Anu Shukla launched RubiconSoft Inc. three years ago, she and her team have been so busy building the business that there’s been precious little time to hunt for new clients. The online ...

For businesses that need to build a customer pipeline by responding to or creating demand, social environments like Meta's apps can offer what traditional lead generation methods like direct mail or ...

(Original Caption) 1/1/1967-Los Angeles, California-Green Bay's Vince Lombardi(R) shown with Jim Taylor,(31), and Bart Starr,(15), on the sidelines during the Super Bowl game against the Kansas City ...

AI lead generation software tools streamline the process of finding and capturing potential sales leads by analyzing data from various sources, including websites, social media platforms, and customer ...

Successful business development teams know they need to strike a balance between chasing new account leads and nurturing existing brand loyalty. The right approach must consider both elements as key ...

You’ve optimized your website for search. You’re getting lots of high-quality traffic. But despite the uptick in visitors, your sales and leads remain lackluster. It’s a frustrating situation. The ...

Tech startup Clearbit has launched a new app called Connect that aims to replace the popular email add-in features that LinkedIn removed from Rapportive. The new tool includes a handful of APIs that ...

Investors valued the company, which describes its core user as a kind of marketing engineer, at $3.1 billion. By Michael J. de la Merced The business of drumming up new business leads is a fairly ...