The new PepsiCo brand identity, which includes a fresh wordmark, logo, and tagline, is the company’s first rebrand since 2001. The company has had three different corporate identities since its ...

Branded patches from Rhode, Dior Beauty, and Starface point to logomania as the next big beauty frontier. But why are we so willing to wear brand logos on our face?

Four of The Athletic's writers teamed up to rank the 30 NBA Cup courts for this season. Which court did the writers rank as ...

The Epic Games Store reveals over $110 worth of freebies for November 6, including an unusually gory puzzler and a sizable ...

Finding the budget, time, and resources to properly advertise as a small-to-medium-sized business (SMB) can be a daunting task. Pomelli, an AI experiment from Google Labs in collaboration with Google ...

In today’s competitive marketplace, small businesses often face significant challenges when it comes to creating an impactful ...

Photoshop CC 2018 tutorial showing how to create a powerful black and white logo of your face and name. ➤ Get 15% off BORIS ...

Rian Hughes is a Renaissance Man of graphic design, illustration, novelist, comics artist and designer of type. He created ...

Hunter Biden was furious when former President Obama led then-President Joe Biden off a stage during a fundraising event last ...

In that context, typography is the one element in a brand’s toolkit that can consistently connect all those digital ...

Most "famous fonts" lists are just trivia. We're breaking down 25 famous fonts in logos to show you the strategy behind them. Learn what you can steal from brands like Coca-Cola, Supreme, and Google ...