How a Google breakup could change the PPC industry
With Google’s adtech antitrust trial, the future of paid search hangs in the balance. Here’s what it means for PPC marketers and advertisers.
Google and Meta are blocking political ads to combat misinformation. Some experts say it’s too late
Facebook, Instagram, Google and YouTube are clamping down on political ads in an effort to combat misinformation that could ...
How To Use SEO And Google Ads Together To Drive Healthcare Lead Generation
SEO and Google Ads serve different but complementary purposes. SEO involves earning high visibility on organic search engine results pages for free through relevant and high-quali ...
The Threat To Google's Moat Is Greater Than You May Think (Rating Downgrade)
Google (GOOG) is being downgraded to hold given rivals’ remarkable strategies to take market share coupled with concerning ...
Google Q3: Management Remains Composed Amid AI Engine Threat (Rating Upgrade)
Google's Q3 earnings beat expectations, with strong revenue growth driven by YouTube and Cloud services. See why GOOG stock ...
Google Ads Optimization Score now reveals specific competitor impacts
Search Engine Land » PPC » Google Ads Optimization Score now reveals specific competitor impacts Chat with SearchBot Please note that your conversations will be recorded. SearchBot: I am trained with ...