The most effective way to measure the health of one’s brand is by looking at returning customers. If you have built enough strength in your brand’s trust and consistency, you naturally build brand ...

Marketing technology firm Zeta Global Holdings Corp. announced today that it will acquire the enterprise software business of Marigold in a deal valued at up to $325 million. Under the terms of the ...

The bye week couldn’t have come at a better time for Texas. It’s a chance to pause, reflect, and hand out progress reports. At the center of the Longhorns’ offense is Arch Manning, who took over as ...

One of the draws of revenge tales is that they’re often simple. A protagonist is wronged and they overcome obstacles to attain a sense of justice. Although it’s set up like that, the vengeful drive ...