Over the last five years, Meta Platforms ( META -0.69%) stock has been one of the best names to own. Its shares have generated a total return of 192%, far exceeding the S&P 500' index's total return ...

Warc’s latest global forecast shows the tech giants tightening their grip on ad budgets even as trade pressures slow spending ...

The updates include AI-generated video capabilities, branding customisation features, business-specific AI assistants, and new interactive formats.

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

Most investors probably never heard of Nehal Chopra, but since founding Ratan Capital Management in 2009, the Mumbai-born hedge fund operator has established herself as a rare female leader in the ...

Reddit announced a "listening tool" called Reddit Insights, which shares real-time insights with marketers to help them ...

More than a decade after it acquired WhatsApp, Meta will begin showing ads within the app.

Meta's new generative AI tools for its Advantage+ platform signal a deeper push into full ad automation, a vision met with ...

In today’s Digest, we cover UK broadcasters launching a self-serve TV ad marketplace, Roku and Amazon striking a deal to ...

The social media platform is expanding Advantage+ with tools that aim to improve campaign performance. The new features ...

The days of “No ads! No games! No gimmicks!” are over. That was the slogan coined by one of the founders of WhatsApp, Brian ...