Third-party sellers on Amazon's marketplace are significantly outspending established brands on bottom-of-funnel advertising, ...

This change made our ads more relatable, and we saw a noticeable increase in engagement. The lesson? Always focus on the customer’s pain points and show them how your product can make their life ...

Google started showing seller ratings and product ratings together in Shopping ads, a feature previously available separately ...

Disney’s newest ad isn’t pitching a new movie, TV show, or product. By enlisting director Taika Waititi to direct a ...

Walmart's highly-anticipated "Black Friday Deals" sale starts on Nov. 11 — but you don't have to wait that long to score a ...

For years, music has been an inspiration for commercials that often air out on radio and television and recently on digital ...

Samsung is rolling out a new ad campaign called "Simon Says." The ads attack Apple but just make Samsung look silly.

Print-on-demand (POD) is a type of dropshipping business model where you sell customized products, fulfilling orders from ...

Web-services giant GoDaddy, once known for ribald Super Bowl commercials, will return to event as an advertiser after an ...

A ban on vape advertising and promotion could be on the cards for New Zealand next year, following news of upcoming changes ...

Amazon.com Inc. is closing Freevee, the free-to-watch, advertising-supported streaming service, folding it into the ...

Integral Ad Science reported mixed results for Q3 2024, with strong profitability despite revenue falling short of ...