Titanic Producer on How $2.2 Billion Movie Was Nearly a Box-Office Disaster

James Cameron’s blockbuster movie Titanic quickly became one of the highest-grossing movies of all time at the worldwide box ...

‘Titanic’: How a Four-Minute-and-Two-Second Trailer Helped James Cameron’s Epic Stop the Bad Buzz and Become a Massive Blockbuster

Jon Landau, the Oscar-winning producer of “Titanic” and the “Avatar” franchise, has written a behind-the-scenes memoir about his role making some of Hollywood’s biggest blockbusters. The book, ...

“Titanic” was set to be massive flop until it was saved from sinking by a surprising gamble

"Everyone was tense," recalled Oscar-winning producer Jon Landau. "We’d spent five years and $200 million. At times, it ...
Mathrubhumi English

‘Titanic, the epic blockbuster movie, would have ended as a flop – it’s the 4.2-minute trailer that saved it’

Oscar-winning producer Jon Landau’s memoir discloses how a four-minute trailer transformed Titanic from a predicted box-office disaster into a cinematic triumph, reshaping public perception after ...
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Near-flop 'Titanic'? A trailer changed everything

The success of 'Titanic' was anything but certain. According to producer Jon Landau, it was only through the first trailer ...