A report by the World Federation of Advertisers and MediaSense reveals that 75% of major global brands plan to change how ...

Disney now competes with tech companies for major sports rights, who may have incentive to continue driving up prices. Sports remains material to Disney’s future, and being forced to pay up for the ...

Want Facebook ads that stop the scroll and drive sales? Get the scoop on what goes into high-converting ads, plus a practical ...

In today’s fast-paced digital environment, where remote work and cross-functional teams have become the norm, effective ...

AI is dominating the conversation in nearly every industry, and insurance marketing is no exception. McClinton highlighted AI ...

Domestic TV revenue attributed to ABC and other linear channels was $1.997 billion, down 5 percent compared to last year.

Major brands like Coca-Cola, Unilever and Procter & Gamble have shifted from a single agency of record to a flexible model ...

Ströer's Christian Schmalzl highlights the rapid rise of digital out of home advertising while urging the industry not to ...

Here’s a look at the biggest winners and losers in digital advertising this cycle ... as streaming viewership officially ...

The New Broadcast Advertising Landscape Before connected TV devices, smartphones and the streaming media revolution, the ...

In Western Europe, the Netherlands and the UK are leading the way in digital ad spend, while in many Southeast Asian ...

The 2025 report is based on responses from 1,114 U.S. social media users over the age of 18 and captures data from the past four years. It continues IZEA’s commitment to documenting influencer ...