That fear can quickly turn into exhaustion. The challenge for leaders today, Catlett added, is to “stay focused on the human ...

When ChatGPT first entered the market, much of the excitement in the go-to-market (GTM) space centered on AI sales ...

Deloitte’s Carrie McWilliams explains how agentic AI and Data Cloud transform marketing efficiency and personalization to ...

Build SEO strategies around real customer behavior, not just keywords. When you understand why people search, your content ...

HSBC has named former NatWest executive David Lindberg as CEO of its UK ring-fenced bank, part of a sweeping restructuring ...

That's why customer lifetime value (CLV) has become a strategic priority for high-performing businesses. And with AI-driven ...

Joe Inzerillo is a fairly recent recruit to the world of enterprise software, but he's effectively the famous 'Customer Zero' ...

In marketing, understanding your company’s target customer demographic is crucial to success. Yes, it’s important to know your demographic data: age, sex, education level, income, family status, and ...

Strella raises $14 million to scale its AI-powered customer research platform that helps enterprises like Amazon and Duolingo collect faster, more honest insights at scale.

With South African SMEs usually looking to gain any advantage they can – with as little money as possible – agentic AI seems ...

Telecom customer experience has evolved from basic metrics to real-time, data-driven, personalized engagement, creating new ...

The cyberattack that shut down all of JLR’s operations at the start of September has been well-reported in the mainstream and ...