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13m
Have we reached peak Christmas advertising? The evolution of festive campaigns
By grounding festive campaigns in both heart and strategy, advertisers can create lasting connections with audiences while ...
Opinion
34m
Opinion
Nvidia’s Jensen Huang predicts IT will morph into AI HR – and the crowd goes wild
With a little support from The Drum’s editor-in-chief Gordon Young, Chat GPT runs the rule over Nvidia chief Jensen Huang’s ...
18m
Programmatic in the real world: trends helping advertisers differentiate in 2025
The evolution of programmatic OOH offers advertisers and agencies a unique opportunity to blend creativity, precision and ...
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