Bankrupt Spirit Airlines is trying to convince flyers that it's cheap and fancy at the same time
Spirit Airlines may not have a lot of money at the moment, but it hopes it can at least get some attention. Ad Age reports ...
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Bankrupt Spirit Airlines is trying to convince flyers that it's cheap and fancy at the same time
The company is trying to point potential flyers to its value proposition ... might be more compelled by the priciest options on a cheap airline than by the cheapest options on a pricey airline.