Google Ads is adding an “investment strategy” tool that lets advertisers model potential gains from increased budgets.

Tech giant Google ($GOOGL) has introduced a range of new tools to make it easier for publishers to manage ads and monetize ...

Go beyond dashboards. Use platform APIs to access deeper data, connect insights, and automate workflows that reveal new ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...

The ad titled " Planning a Quick Getaway? Just Ask Google ," features Tom, a plush toy-like turkey who wants to escape his ...

In the fast-paced digital world, standing still is not an option. Businesses in Nigeria and across the globe face constant ...

Finding the budget, time, and resources to properly advertise as a small-to-medium-sized business (SMB) can be a daunting task. Pomelli, an AI experiment from Google Labs in collaboration with Google ...

Building an AI-powered application, especially one that combines multiple cutting-edge models like Veo for video or Nano ...

Google is tweaking how sponsored results will appear in Search. Going forward, it will group any text ads on the Search page into a "Sponsored results" section that will appear at the top of the ...

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...

DOJ seeks to make Google sell its ad exchange, AdX Google proposes policy changes instead Trial part of broader US crackdown on Big Tech ALEXANDRIA, Virginia, Sept 22 (Reuters) - Alphabet's Google is ...

Google entered the final stretch of an antitrust case targeting its digital advertising monopoly, weeks after emerging largely unscathed from a similar challenge to its online search stronghold. The ...