The company reported higher first-quarter sales and said it was investing in product innovation instead of lowering prices to ...

Procter & Gamble fiscal first-quarter performance managed to top Wall Street’s view and the consumer products maker now ...

Google Ads added image quality checks to its Recommendations tab, nudging advertisers to upgrade low-performing visuals. How it works. The system now scans uploaded assets and suggests edits such as ...

Pinterest hopes to crack open new opportunities for brands with the introduction of two new ad formats and a new tool for its ads manager interface, per details the company shared in advance of its ...

EXCLUSIVE: In a new ad released Tuesday, Virginia Lt. Gov. Winsome Earle-Sears lambasted gubernatorial opponent Abigail Spanberger as the Democrat declined to explicitly call for her party’s attorney ...

Fans called the advertisement "corny" and "nasty work" after James teased he made "the decision of all decisions" Michael Reaves/Getty LeBron James teased a major announcement, calling it the ...

SACRAMENTO, Calif. (AP) — U.S. Immigration and Customs Enforcement is spending millions of dollars on television advertising in select metro areas around the country, an Associated Press tally found, ...

Microsoft is gearing up to announce an ad-based version of Xbox Cloud Gaming, according to a new report. The Verge's sources said Microsoft is now testing an ad tier for the streaming service, with ...

“OpenAds,” launched by The Trade Desk on Thursday, is described by the company as sort of a prebid wrapper designed to give ad buyers direct access to ad impressions from publishers. There will be one ...

On an initial glance, a video that’s going viral on social media looks like a typical 1990s TV commercial for a children’s toy set of a tropical island: there are palm trees, a waterfall, and — wait a ...

Microsoft announced some significant changes for Xbox Game Pass today, headlined by a 50% price increase for Game Pass Ultimate, bringing it up to $30/month. But it may not be the last change for the ...

Spotify competes directly with Amazon Music for subscribers and ad dollars — but now Spotify is teaming up with a different division of the ecommerce giant in an effort to amp up programmatic ...