The Miami-based content creator’s latest venture combines her love for socializing with savvy business acumen.

Alix Earle and Palm Tree Crew are ushering in a new era for SipMARGS, the ready-to-drink sparkling margarita brand, with an exclusive waterfront celebration at Palm Tree Club Miami. Palm Tree Club ...

The offseason turned extra special for Houston Texans star Braxton Berrios' girlfriend, Alix Earle, who recently launched her cocktail brand.

And speaking of influencers, social media savant and proud University of Miami alumna Alix Earle is now an investor and brand partner. Founded by CEO Justin Nabonza, SipMargs secured a $3 million ...

Gymshark, the fitness apparel brand, recently closed a messy feud by agreeing to settle roughly $1 million with influencer ...

Influencer Alix Earle recently fronted the launch of a line of canned margaritas just in time for the warmer weather. First produced a few years ago, SipMARGS re-launched on Monday, March 17 ...

Leave it to Alix Earle to turn golf into a hot sport worth watching. Earle took some swings with a driver, hoping that she would hit the golf ball straight down the fairway. Onlookers, though, ...

It's not only Braxton Berrios who had some big news this week. His girlfriend, social media personality Alix Earle, also grabbed attention for a major announcement she made on Tuesday.

Influencer Alix Earle recently fronted the launch of a line of canned margaritas just in time for the warmer weather. First produced a few years ago, SipMARGS re-launched on Monday, March 17 thanks to ...