PUMA has unveiled a major shake-up of its brand marketing structure as it looks to strengthen storytelling across product and ...

Under the collaboration, Mediacorp’s streaming service mewatch will host StarHub TV+ content packages, giving viewers access ...

Singapore-based bakery chain Twelve Cupcakes has officially ceased operations after being placed under provisional ...

Skincare labels, shelves and ads have long promised the impossible: poreless skin, cellulite elimination, wrinkle-free faces.

When Chinese actress Fan Bingbing was appointed as Melaka’s tourism friendship ambassador in August, and subsequently ...

Marketers are set to slash display ad budgets by 30% in 2026 as consumers increasingly move away from the open web, according ...

CHAGEE Singapore has unveiled its first-ever tea and retail concept, CHAGEE Pagoda House, located along Pagoda Street in the heart of Chinatown.

Bill Bernbach once said creativity was the most powerful force in business. As Omnicom and Interpublic Group move closer to finalising their US$13.5 billion merger, market forces may yet prove him ...

PepsiCo has unveiled a new global brand identity for the first time in nearly 25 years, reflecting what the company says is ...

Tiffany & Co. has unveiled its 2025 holiday campaign, "Love is a gift", a cinematic celebration of emotion, storytelling, and ...

PayPal has partnered with OpenAI to expand payments and commerce within ChatGPT, marking one of the first large-scale ...

Publicis Groupe has signed a definitive agreement to acquire HEPMIL Media Group, a leading influencer, content, and social ...